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Annual Conference 2011
Here’s a date for your diary. 2011’s Annual Conference on 29 November will be building on 2010’s theme and taking it to the new world – global marketing leadership. JWT’s CEO Guy Hayward will be...
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Cornered: Fiona McAnena – global brand director, BUPA
Fiona McAnena, global brand director, BUPA, and a member of The Marketing Society board, was cornered by editor Elen Lewis at the Annual Conference 2010. Elen asked her what advice she would give to...
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